When Luck Runs Out

“You’re so lucky!”

I’m sure that we’re all guilty of saying it and without a doubt, I know that in the past, I’ve said it too, but honestly, I hate the phrase.

Lately, I’ve been ticking off a bunch of adult milestones. These are usually mundane things that don’t seem like a big deal to anyone else, but to me, they’re things that make you an adult.

Things like:

– Buying continental pillows
– Painting your kitchen and being excited about it
– Buying a rug for your lounge
– Paying someone’s salary
– Taking a conference call
– Buying an office desk
– Putting sugar, coffee and tea in their respective canisters
– Having unopened chocolate (LOL! Who am I kidding, this didn’t happen!)
– ‎Paying off debt
– ‎Looking to buy a new car, next year

You see, by the time I got my matric results, I had already been living with my now husband for more than 2 months. We had gotten ourselves a 1 bedroom garden flat that was literally the pits, but it was ours. We did our very best to make it feel like home and a lot of what we had was the cheapest of the cheap – it was all that we could afford at the time. I am so grateful for our beginnings because each morning when I walk through to my kitchen to make a cup of coffee, I think back to that time and marvel in how far we’ve come.

In the beginning of this year, I walked away from a job that I knew and loved, to start a new career in digital marketing. My husband and I now work for the same company and my experience gave me the confidence to finally start our own business offering marketing services and websites at an affordable rate. Things took off pretty quickly, which forced us to hire two interns to assist us in getting our projects completed quicker.

The days are long – I wake up before anyone else, make my way to the kitchen, turn on the kettle while checking emails and then quickly get a start on the day. By the time my husband wakes, his work is ready and waiting for him to get started, the interns have their tasks laid out and I’m on my 3rd or 4th cup of coffee.

Throughout the day, I’m replying to clients, giving the team feedback, writing content, checking ad campaigns, voice noting, updating, editing. It’s a busy day – all while being a mom to a 4-month old and 3-year old.

By 3 pm, we start working our American jobs where I run several ad campaigns, consult on marketing strategies and write content. All of which fall into the logistics industry – an industry that I know absolutely nothing about. Actually, no, I’ve learnt a lot:

– Trucking is the backbone of America
– ‎Trucking companies think it’s vitally important that you know that they’re Christian-based.
– ‎I know the difference between European and American trucks – US companies take great insult in you using European trucks for their marketing and will fire you.
– ‎Recruiting new truck drivers is one of the biggest problems in the industry.
– ‎In December, a new policy comes into play where trucking companies have to have electronic log books installed in all of their trucks. This is a massive issue to the industry as truckers now have to abide by the laws of maximum hours worked, which will prevent accidents caused by tiredness, etc. But will delay shipments, and cut into the money truckers earn which has its own set of implications…

This means nothing to you and back in February, it meant nothing to me too. But now I can even tell you the effects that the hurricanes will have on the trucking industry. I find myself reading articles where Trump did something stupid to cause the trucking industry to be riled up and get lost in the methods that companies are using to recruit new drivers, finding myself thinking of ways that I can improve the recruitment process.

And then there’s my blog. My blog consumes the most amount of time as it is my biggest passion. Often my boss says, I wish you’d be as enthusiastic about the company blog as you are about your own. But here’s the difference; this blog – my blog – has taken 4 years of tears, wanting to give up, persevering, hustling, learning, growing, evolving. It has not been easy and what you see here, is only a quarter of what it has taken.

Yes, I have a stunning makeup collection and yes, I marvel in its greatness but I also look at it and realize the amount of work and hours it’s taken.

For every lipstick that I’m sent, there are expectations from someone and in order for me to continue doing what I’m doing, I have to meet some of those expectations. That lipstick needs to be tested, content needs to be written, photos need to be taken, then there’s SEO to consider and implement, finally, I hit publish but I need to get your eyeballs on it by sharing and talking about it. At the end of the month, there are thorough reports to be written, showing brands that I’m worth their investment. Not to mention that throughout each day, there are emails to be answered, pitches to send out, building relationships and making it all happen! I don’t just want to just deliver mediocre content, I want to deliver superior content. Content that is worthy of your time.

I work hard.

And then I hear that phrase, “you’re so lucky!” and it feels like everything that I do, is just disregarded and meaningless because it is credited to a superior force that we call luck. Luck had nothing to do with it! If only you knew a number of things that have gone wrong, that I’ve chalked down to being “bad luck.”

I’ve given up on four leaf clovers, wishing upon stars, waiting for 11:11 and looking for my pot of gold. Instead, I’m working for it. Working hard to earn those things that make me feel like an adult, working hard to build a life that I’m proud of.

The sacrifices are worth it, no doubt. But some days, I do scroll through my timeline and briefly dream of it being easier, but then I snap out of it and am reminded that if it were easier, I’d never be the person that I am, today!

Yes, this is a rant but it’s also a reminder that your words have impact so use them wisely. Instead of telling someone they’re so lucky, perhaps tell them how much you admire them or compliment one of their qualities. Luck very rarely has anything to do with it – look at the greater picture, acknowledge, encourage, support and help others grow.

I am Megan Kelly, the creator behind By Megan Kelly, mom of two boys, named Axl and Eli, and local business owner providing digital marketing solutions. I live on copious amounts of coffee, can be bribed with chocolate and will never admit to having too much makeup – although, I probably do.

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16 Comments
  • Alet Swart
    Posted at 15:03h, 12 December Reply

    Nicely said Megan!

    P.S. I would love to know more about how you made the leap from employee to entrepreneur. Found what you shared so interesting and I had no idea trucking was such a major thing in the US. Thanks for sharing

  • foxandowlmedia
    Posted at 12:25h, 03 November Reply

    I admire you HUGELY. Your blog is fantastic, you’re good at what you do (I see people recommending you all over the show), and you work darn hard for what you’ve achieved. And you do it all while being a mom to 2 beautiful little ones.

    I don’t know how you get everything done.
    (I dislike the use of “lucky” too)

    xx
    Mel

    • Megan Kelly
      Posted at 21:23h, 11 November Reply

      Hey Mel, this is such a wonderfully kind comment – thank you SO much for taking the time to leave it. I really do appreciate it.

      xxx

  • Wεทchy ¸.¸. ҉¨
    Posted at 14:57h, 27 October Reply

    I think often people think we do nothing and companies just bestow us with things! It is lots of work, dedication and can someone be very lonely.

  • Diana Studer
    Posted at 22:19h, 26 October Reply

    ‘the harder I work, the luckier I am’ often credited to the American Founding Father Thomas Jefferson

  • Sarah
    Posted at 11:37h, 26 October Reply

    Agreed. Mom of Two also puts it so well, that it’s usually a way of someone undermining your success. What I love about blogging is learning about topics/industries you would never normally know about. Your research into the trucking industry is interesting and makes you a specialist in the field. Something few others have.

    • Megan Kelly
      Posted at 22:52h, 26 October Reply

      I hardly think that I am a specialist in logistics – but it’s sort of fun to see how far I have come in the last 8 months, having had no idea about the industry before. I love that writing gives us the opportunity to research and explore new industries though and if I think back to when I started this blog, there is just so much that I have learnt.

  • Luchae Williams
    Posted at 10:00h, 26 October Reply

    Dude, you seriously work super hard. I admire that very much. Also, you need an au pair for dem kiddies! They are super cute, I don’t know how you actually concentrate with them around haha

    • Megan Kelly
      Posted at 22:53h, 26 October Reply

      Hahahaha, Axl is less cute when he whines every time I think I can sit down to get some work done. But thank you Lu, I appreciate that!

  • Melissa Javan (@melissa_nel)
    Posted at 06:47h, 26 October Reply

    Four years hey, wow. You’re right, the word “lucky” shouldn’t be thrown around like that.

    • Megan Kelly
      Posted at 22:54h, 26 October Reply

      Crazy isn’t it? But I’d do it all over again!

  • Ella
    Posted at 22:40h, 25 October Reply

    Congrats on your business taking off. That is so awesome. You put your everything in to everything you do and it shows

    • Megan Kelly
      Posted at 14:48h, 27 October Reply

      Thank you so much Ella, I really appreciate your support! x

  • Mom Of Two Little Girls
    Posted at 20:40h, 25 October Reply

    I also hate the word ‘lucky’ – it implies laziness and is always tinged with a slight bitterness from the person saying it. No one who has anything to be grateful for, is lucky to have it, they work hard for it!!

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