Years ago, when I first started my blog, I remember receiving a 7-day sample of the Clarins Double Serum and being impressed at how it transformed my dull skin in such a short time. Now, years later, Clarins has launched the 8th generation of their iconic Double Serum which is said to be even better than before – but how do you better perfection? Through innovation, of course.
Clarins Double Serum was first formulated in 1985 as two serums in one, targeting ageing and helping to stimulate the skin’s five vital functions. The brand wanted to deliver a product that would answer the concerns of ageing women and while it was no small task pioneering the double formula, which combines the best water-soluble and oil-soluble ingredients, Clarins managed to deliver what is now known as the best age-control concentrate.
It’s been 32 years since its first launch, and Clarins has gone ahead and reformulated the Double Serum with the help of new technology and research, making them the first skincare brand to introduce a product that helps boost the listening capacity of cells.
Erm, also wondering what that means?
Well, to put it simply, through years of research, Clarins has discovered that our skin cells have a listening capacity; a set of receptors that can catch messages from the environment. The number of these receptors reduces as we age, resulting in our skin looking less radiant.
The formula now boasts 20+1 powerful plant extracts that aim to offer exceptional anti-ageing efficacy. The most notable addition to the formula is the plant extract turmeric, which is rich in turmerone also known as a communication molecule. The addition of turmeric helps boost the recovery of the listening receptors, restoring our skin and preventing it from ageing.
Also included in the formula is Katafray extract and Hyaluronic Acid which work to restore the moisture in your skin, while kiwi extract helps to boost your skin’s elasticity. To reinforce your skin’s protective barrier, Clarins uses Pistachio extract, while Maritime Pine and Organic Musk Oil help restore your skin’s natural radiance. Other ingredients include the extract of Organic Green Banana, Lemon Thyme and Bocoa which result in fewer wrinkles.
In addition to the improved formula, Clarins has also updated their packaging, allowing you to pick how much of the product you’d like to dispense. By simply twisting the new dual-chamber bottle, you can choose whether to have a large or smaller drop.
I have been using the 8th Generation Double Serum from Clarins for about a month now, and it has helped transform my skin by changing the texture from being dry and flaky to being smooth, soft and supple. The serum absorbs quickly into the skin and doesn’t leave any residue, allowing you to go on with your usual skin and makeup routine with ease.
The 8th Generation of Clarins’ Double Serum launched last week and is available to purchase at Clarins counters or you can get yours from Foschini online, starting at R880 for 30ml or R1180 for the luxury 50ml bottle.