As a kid, my cousins and I would gather around, every afternoon, peanut butter sandwich in hand, while we sang and played along to Barney and Friends. Years later, we welcomed my sister to the crew, and although I was entering my teens and thought Barney was so “uncool,” I now realize just how those catchy songs and memorable messages stuck in my mind (possibly from the amount of times we watched her videos, over and over again!). After welcoming Axl, I found myself singing Barney’s songs to him, more and more as we learnt through play, and whether it was “Look both ways when you cross the street” or asking “Mr. Sun, Sun, Mr. Golden Sun… please shine down on me?” I started seeing just how Barney and Friends helped paved the way to early child development for both my sister and me.
There is no denying that the first five years of a child’s life are the most critical in shaping a child’s brain. These are the early childhood development years which are considered to be the most important phase in life, and which will determine the quality of health, social and physical development of a young child. That being said, there is quite a lot of pressure to give children a proper learning foundation from the start using the right toys and learning aids. Barney, the much loved purple dinosaur, lends a hand in early child development by giving children a range of skills needed to grow through, imagination, learning, singing and of course, dancing.
Recognizing the importance of early child development, Barney has partnered with Liberty to give away 10 Education Builders to help parents invest in their children’s future. “An integral understanding of the importance of early childhood development brought together Barney, a trusted guide in developing the hearts and minds of toddlers, with Liberty, an equally trusted source of financial advice,” says Chantelle Fritz, Marketing Manager for Blue Horizon, the exclusive licensing agency of Barney products in South Africa. “Each of the lucky winners in the Education Builder competition can rest safe in the knowledge that they’re encouraging learning and growth during the early childhood development phase, and planning for the future success of their child too
You can invest in your child from a young age as Barney and Friends have collaborated with Liberty to offer 10 Education Builders valued at R10 000 each. To find out more and enter, visit the website www.barneyandfriends.co.za and complete the entry form. Or simply, click here to enter the competition.
But wait, Barney is all about sharing and we’ve partnered up to bring you an exciting competition for you to win a hamper for your purple-dinosaur loving tot.
As parents, every time we use a Barney toy or game to play, read (and make a memory) it’s an investment in our child’s future. With the right toys and games to stimulate imagination, creativity and build fine motor skills, we have the ability to boost our child’s early childhood development. According to parenting and early childhood specialist, Lynda Smith, toys and games assist hugely with igniting the senses and imagination, and basic developmental concepts such as identifying shapes, colours and numbers. They also encourage motor development (from rolling and crawling, to jumping and running) and cognitive function. With these skills, children – from babies through to preschoolers – can better understand their environment and start to make full use of their minds and bodies.
“The right books, music, puzzles and soft toys all help children better understand the world around them and develop fine motor skills. When children are empowered and encouraged to learn by those closest to them from early on in life, they are more likely to cope better at school,” says Smith.
WIN WITH BARNEY!
Enter the Barney competition and stand a chance to win one of two incredible Barney hampers worth over R300. This hamper contains a Barney Activity Book, Barney Book, Barney Book of Colours, and a 10-inch plush Barney Toy. By entering your name in the draw, you also stand a chance to win a 27 inch plush Barney toy, each valued at R799.00.
(competition opens on the 13th of June and closes on the 26th of June, winner(s) will be announced on social media and have 48 hours to claim prizes.)